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Get More Sales By Improving Your Writing

Bob Fitzgerald

3 days ago2 min read

Get More Sales By Improving Your Writing

Good writing is the best way to get attention, attract more clients, grow your business, show people you’re a pro at what you do, and...

Using Retargeting To Get More Clients And Close More Sales

Bob Fitzgerald

Nov 104 min read

Using Retargeting To Get More Clients And Close More Sales

Ever had the experience where some product just keeps chasing you? You check out a certain type of lawnmower or power drill and before...

Achieving Top Of Mind Awareness In Your Market

Bob Fitzgerald

Aug 103 min read

Achieving Top Of Mind Awareness In Your Market

Plenty of brands and companies have top of mind awareness. Think about cola and what brand comes to mind? Think about a search engine and...

How To Write Ads, Reports, Blogposts and Scripts That SELL

Bob Fitzgerald

Aug 93 min read

How To Write Ads, Reports, Blogposts and Scripts That SELL

The Pareto Principle states that 20% of content online gets 80% of the views. That’s what they taught me in business school. And it’s...

Three Letters That Will Magically Get You More Clients

Bob Fitzgerald

Aug 73 min read

Three Letters That Will Magically Get You More Clients

Crafting an RSO - part 2. First things first: If you haven’t checked out this article about Why Mass Marketing Doesn’t Work For Small...

Why "Spray And Pray" Marketing Is A Surefire Way To Waste Your Ad Budget (And What To Do Instead)

Bob Fitzgerald

Aug 62 min read

Why "Spray And Pray" Marketing Is A Surefire Way To Waste Your Ad Budget (And What To Do Instead)

Spending money on ads is scary because you just don’t know if that money is coming back. Hopefully bringing some of his friends. Spending...

How To Write An Ad That Gets You New Clients (Part 1)

Bob Fitzgerald

Aug 52 min read

How To Write An Ad That Gets You New Clients (Part 1)

Here’s something I discovered after being in marketing for over a year. Most ads absolutely suck at getting clients. Some ads are funny....

Mass Marketing Doesn’t Work. Do This Instead:

Bob Fitzgerald

Aug 42 min read

Mass Marketing Doesn’t Work. Do This Instead:

Quick question: who’s your ideal customer? A lot of business owners answer that question with a variation of: ‘Anyone with a pulse and...

Why You Should Always Be Thinking About New Ads

Bob Fitzgerald

Aug 12 min read

Why You Should Always Be Thinking About New Ads

"Heyyyyyy, what’s new with you!?” Pretty common way to greet someone when you haven’t seen them for a while. Notice that we don’t ask:...

The Easiest Way To Sell… Without Having To Actually Sell

Bob Fitzgerald

Jul 292 min read

The Easiest Way To Sell… Without Having To Actually Sell

Few things are as annoying as a salesperson that’s trying to sell you something that you don’t want, don’t need, and don’t care for....

Discover Meta Ads’ Hidden Advertising Advantage

Bob Fitzgerald

Jul 243 min read

Discover Meta Ads’ Hidden Advertising Advantage

Read this to uncover the potential for explosive growth within your business through Meta’s untapped advertising software. The biggest...

How To Advertise Your Business With An Irresistible Offer

Bob Fitzgerald

Jul 133 min read

How To Advertise Your Business With An Irresistible Offer

Discover the approach that encourages your audience to take action naturally, making the advertising process smoother and more...

The Key To Simply Improve Ads That Fail To Drive Sales

Bob Fitzgerald

Jul 53 min read

The Key To Simply Improve Ads That Fail To Drive Sales

Ever wondered why your ads aren’t converting and driving sales? The answer might be simpler than you think. Many advertising beginners...

How To Get The Attention Of Your Perfect Client

Bob Fitzgerald

Jun 303 min read

How To Get The Attention Of Your Perfect Client

Are you ignoring your perfect customers without even realizing it? Sounds like a weird question, I know. But it’s really not. Because I...

One Simple Step To Easily Write High Performing Ads For Your Business

Bob Fitzgerald

Apr 153 min read

One Simple Step To Easily Write High Performing Ads For Your Business

If you're looking for a way to make your ads more effective, attract more attention, and get more customers... this article is for you....